Take a tip from The Center for Professional Studies

CPS programs are full of tips on how you can improve your career and
business. Plus, every program is taught by experienced professionals who
impart cutting-edge ideas and proven solutions.


Check out the following tips from our
Retail Experience Management Professional Development Certificate
program instructors:

 

"When the merchant is 'finished with Winter merchandise', most shoppers have little or no interest in warm weather clothing.

The real problem is that few merchants really offer "Spring merchandise" anymore. Rather, they have shrunk their offerings to 2 seasons: hot and cold. This is a real problem and often leads to poor performance in pre-summer months."
                                                                                    Alan Kelman  
President, Alan P. Kelman and Associates, a retail growth consultancy, former principal, and retail practice leader, Booz Allen and Hamilton.



"All companies need to understand and implement a model stock program. The purpose of my course is for companies to learn how to win market share by taking away business from the competition.

A model stock approach creates a focus and a discipline that results in exciting selections. This should be a priority."
                                                                                      Bob Salem    
Adjunct assistant professor, Fashion Merchandising Management, and former retail executive.



"From the area of retail floor management:
The employee will give the customer the exact level of consideration and service that management gives to the employee."
                                                                                  Dan Bergman  
Former senior vice president and director of stores, Macy's.




"Both retailers and vendors need to fully understand every component that is calculated in their Gross Margin."
                                                                             Debbie Friedman  
Adjunct assistant professor, Fashion Merchandising Management, and former major retail buying executive.



"Do you see your store like a customer? Do you walk and feel your store like a customer?
Success starts at the door when you enter; stop and check your senses. See what they see, smell and hear the excitement in the air. By responding to your senses, are you walking through enticing presentations, touching the best assortments? This is paramount to planning productive sales areas."
                                                                               George Homer      Principal, GH & Associates, and international retail consultant.



“Without talented, intelligent people who are hungry to learn, and energized by a true leader, retailers cannot become great.”
                                                                                                     Lloyd Lippman 
President, Career Management, Inc.; retail recruiting and counseling specialist.



“You only make money buying merchandise, not selling it.”
                                                                                    Neal Leavitt     Adjunct Instructor, Fashion Merchandising Management; president, The Lavendar Sachet; former senior retail and manufacturing executive; Retail Advancement Essentials Certificate facilitator.




"Consumer centric retailing demands strategies that produce customized involvements for customers along with personalized store services. In Hot Career Prospects II: Food, Home and More we identify seven innovative strategies that achieve BrandPower. Real retail world examples are used with activities assigned to initiate branding insights and thinking."
                                                                  Peggy & Arthur Winters  
Peggy Winters: TFI Geomarketing, Inc.
Arthur Winters: Professor emeritus, Advertising and Marketing Communications.



"In order to make smart business and career decisions it's important to understand the landscape of today's competitive retail environment- the concepts hidden behind key brands and franchises."
                                                                                  Renee Hunter   
President, Sequoyah Fashion Planning, former fashion director, Saks Fifth Avenue.

"No matter what position you hold, or location you are at in any retail organization, keep in mind that your primary purpose is to serve the customer, enhancing the customer experience and satisfying their needs. Without the customer, there is no need for you to exist, no matter what you do, nor how good you can do it."
                                                                            Robert E. Salerno     
Retail consultant, board member, Bon-Ton Stores, former retail executive.




“What does an improvement of one percent on your net profit line equate to? Consider this… If your annual net sales are ten million dollars, an additional one percent would net you one hundred thousand dollars. Couldn’t you use an extra one hundred thousand dollars?
Let us help you find that extra one percent or more. Earning it is one thing, retaining it is another."
                                                                                   Vincent Quan   
Assistant professor, Fashion Merchandising Management; former retail and manufacturing planning and inventory control vice president.
To learn more about the Retail Advancement Essentials certificate click here.