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FASHION STYLISTS

 

Fashion shapes the way we articulate who we are and what makes us different. The realm of fashion and design is constantly moving to the forefront of our culture. Being a fashion stylist can be one of the most challenging and exciting careers in the fashion and related industries.

To become a stylist you must have a passion for the fashion industry and be able to research the latest trends in industry. Having an eye for color and an understanding of textiles and garment construction is helpful. It is also important to possess good "people skills" for you may be wardrobing a variety of clients all with different personalities, needs, and desires. Understanding global affairs is also critical because whatever impacts the world politically and economically, directly affects the fashion industry.

A stylist is responsible for developing a specific "image" or "look" for an individual (often a model or celebrity) usually for print, media, or entertainment events. Fashion stylists often work in conjunction with fashion photographers to create successful fashion shoots to promote and market their client.

A stylist's role is critical to the success of a fashion shoot. The stylist is responsible for assembling the apparel and accessories to be worn by each model. Many stylists even determine the hairstyle and make-up that should be used for a shoot. It is the stylist's responsibility to make certain that each item of apparel is utilized in the best possible way, and that the outfits and colors selected, suit and enhance the look for the individual. In addition, many stylists shop the market to find the perfect accessory or apparel item to be worn. Therefore, stylists often develop valuable connections with industry personnel such as retailers and manufacturers.

Stylists can have tremendous influence over the way the public views fashion. They can develop looks to inspire beauty, creativity or even a specific mood. They can also create sex appeal as well as "shock" appeal simply by wardrobing their client in a certain way.

Being employed as a fashion stylist is often not a full time job, but rather a freelance career. Stylists often develop a client base through word of mouth and work on an "as needed basis" from project to project. A common starting point for a career as a stylist is to work as a personal shopper for a department store or fashion boutique. As a personal shopper, one has the opportunity to develop working relationships with various clients who may seek advice regarding their image. Stylists are employed in many areas of industry from wardrobing clients on television shows, movies, MTV music videos, etc.

Stylists may have formal training in fashion design, patternmaking, textile design and/or merchandising. Often a portfolio is required to obtain employment. A portfolio represents the stylists' best work and displays their range of talent and ability to promote a specific look and image. Since stylists face steep competition in industry, often, those students who are interested in breaking into the field do internships to get their "foot in the door." Internships with certain television shows or networks are an excellent source of getting experience in the field. Although jobs are competitive, those that work hard and develop solid relationships with their clients, can become successful in developing their business.