Beskeen/Cram/Duffy; Microsoft 2007-Illustrated Introductory
Windows XP Edition Modified To Include The 3 Publisher Units
That Will Be Contained In Microsoft Illustrated Office 2007
Second Course plus Video; 2008; Thomson (Bundled Books);
Required
Textbook AC111:
George Belch and Michael Belch; Advertising and Promotion:
An Integrated Marketing Communications Perspective; 8th –
July 2008; McGraw-Hill / Irwin; 978-0-07-338109-1; Required
