Phone #: 212-217-4737 / Room #: B501C Department #: 212-217-4470 / Room #: B403 Fax #: 212-217-4471
Phone #: 212-217-4737 / Room #: B501C
Department #: 212-217-4470 / Room #: B403
Fax #: 212-217-4471
Begins on: September 21st
Ends on: November 2nd
AC272 – TEXTBOOK
William G. Zikmund & Barry J. Babin; Essentials of Marketing Research (paperback); 3rd Edition - November 2006; South-Western College Pub; 978-0-324-32087-9; Required