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Distinguished ITM Alumnus
MARGARITA YAKOVLEVA '04
graduated from FIT with a BS in
International Trade and Marketing in 2004 and
begun her marketing career as a Project Analyst at
WebSurvey Research, a subsidiary of WPP, one of
the world's largest communications services groups.
She has developed and managed online data collection
projects for healthcare industry giants
Pfizer and
Merck. Subsequently she worked at
The Nielsen Company, the world's leading
provider of marketing information, audience
measurement, and business media products and
services. As a Senior Operations Executive,
Margarita has managed global marketing research
projects for the world leading brands such as
Yahoo,
Coke,
Samsung,
Unilever,
Craft Foods, etc. In 2008, she received a
MS in Integrated Marketing from New York University.
While in the program, she worked as an Online
Marketing Manager at
Spire Vision, an online marketing boutique and
media company where she was responsible for online
product development, implementation, optimization,
and marketing. Currently Margarita works with
marketing departments of
London Business School and
Cambridge University as a research assistant. |
